Tik Tok operation: tiktok play volume is low! Or "0" broadcast, how to solve?

I believe many newcomers to the industry will ask, "Why is my tiktok video play count always low? Why is the same type of video others have a high play count? In this article, we will talk about what causes our video playback is low? And how to solve it?

A. What about accounts with low play volume?

The initial video was over 300 plays, which is not high, and the later videos kept a few hundred plays. First of all, we can be sure that our account is fine, but the video quality does not meet the requirements of the system algorithm to continue to recommend traffic.

The good thing is that our pre-video content is vertical, not chaotic, the traffic will not suddenly drop, had to start from the content direction. Beauty content homogenization is serious. We have been making accounts in the beauty vertical category, you can compare the play status of one of our new accounts for about 4 days.

Whether it's Tiktok or other platforms, it's impossible for every video to explode. Verticals generally have a steady flow of traffic. Then every once in a while there will be a video explosion, driving our other video play. Therefore, persistence is very important, we only have a long time to settle and accumulate, in order to learn operational skills, master to improve the quality of content of selected videos.

Second, after the video play volume exploded

When your video views skyrocket and bring you a lot of followers, the next new video will recommend you to more followers. So you can see from the data analysis that the ForYou (referral) page has few or almost no sources left, replaced by sources from Following and PersonalProfile homepage views. So after the video explosion, you can keep posting new videos and let the explosion bring traffic to the new videos.

If your traffic drops sharply, that is, you do not meet the criteria for the system to continue recommending to your audience. But such an account already has a good base of airplay, and the decline in traffic will be reversed later. For example, we once had an eye makeup tutorial number that had over 4 million plays in two days, bringing in over 40,000 fans, and then the traffic dropped dramatically. There are also some accounts that experience this situation will recover quickly. Generally speaking, the flow of output accounts is relatively stable.

Three, zero play

What should I do if there is no problem with the account and there are low plays again?

In fact, this type of problem is very common, I believe that friends who are already doing more or less have encountered a situation where the amount of play is very miserable or play 0. This will be affected by many factors, very normal. For example, the network environment is unstable, too many accounts under the same ip, poor choice of content, too many repeated reprints and so on. These are all probabilities. Don't worry too much about equipment and environmental problems. If you have browsed foreign related forums, you will find that foreigners often complain about zero or low video broadcast on the forums. You will also see the following picture of some American accounts playing.

This problem is bound to be encountered by every Tik Tok player, especially new players who don't know how to deal with it after encountering it. So, how to solve the problem of limited stream 0 play?

Two steps to solve the problem of limiting the flow of zero broadcast:

From the above introduction we can know that there are really many factors that lead to zero playback of Tik Tok, so how to detect and solve this problem? Only two steps are needed, the principle is to determine whether it is a video content problem or an environmental configuration problem through a simple popular video collab:

(1) Create ensemble

First of all, collab is not just about choosing a video to collab with. It is recommended to choose a video for collab that meets these conditions (Blue V certification, real person appearances, more than 1 million followers, within 1 day of video release)

The entrance of Hopping is as follows: select popular video - bottom right corner share button - Hopping - enter Hopping (Hopping function is the same as domestic Tik Tok, Hopping content is to take a picture of something around yourself.)

(2) Whether the video after the collab is still zero play

After the completion of the collocation in the previous step, observe whether the collocation video has traffic push and break through 0 play in the next 24 hours. If the video does not appear to lead play, it means that the environment configuration of the phone is fine at this time. zero play in the previous step is caused by the problem of your previous video content.

If there is still zero play, there is a problem with the configuration of the mobile environment. Whether you do handling or originality, you don't have any traffic recommendation. You need to follow debugging your cell phone environment again, reset the pseudo environment, and start testing again.

The following are a few easy problems and solutions that can be viewed one by one depending on the situation:

1. No card pulling caused by the operator information residual tk system identification.

Solution:Unplug the card and then flush it.

2. Modified used, identified by the replacement of hardware.

Solution:Do not be greedy to buy especially below the market price of the phone, most of them are modified machines, prone to problems.

3. The phone brush is not complete, there is residual information not cleaned up by TK system recognition.

Solution:Re-brush the machine, the language time zone area can be solved in one operation.

4. IP pollution, some overseas IP detection shows normal, but still 0 play.

Solution:Multi-IP rotation test to measure the available IPs.

5. Use domestic mailbox registration by wind control

Solution:Use foreign mailbox or domain unlimited mailbox.

6. The transported video was checked, resulting in 0 play.

Solution:By taking original selfies, using various special effects, and carrying cold videos, it is not an environmental problem as long as you break zero.

7. Content playback is not a problem with the environment. Normal content is played around 400.

Solution:Optimize the video source and improve the broadcast rate.

8. With a fan base after the emergence of low broadcast.

Solution:Check the data analysis after 1-2 days and calculate the number of plays for you. If it is 0, how it means that the content de-emphasis is not good enough. If for you is low, it means that the content is not good enough and you need to continue to optimize the content.

9. sometimes with no problem network environment, the same way to build the environment after the new number is still 0 play, send a joint shot is also 0

Solution: refresh and re-register, if it is still 0, refresh and change the node to continue to register until it breaks 0

10.TIKTOK check logic

Whether it's shake or tiktok, their check logic is for the overlap of the picture in a clip of the video to be judged by the machine, we have to complete the de-emphasis to make the picture of this frame