Continue to update you on the next part of the 30,000-word article, which will introduce number raising, video editing, account weighting, account labeling, fund realizing and reddit realizing, explaining some FAQs and introducing some tools, etc. No more nonsense, just start!
Precision Nursing
1、Why do you want to raise the number
(1) Improve the accuracy of system recommendations
The system does not understand the new account persona, preferences, characteristics, etc., without raising the number can only randomly push about 300-500 users, the user is not accurate, the effect is not ideal.
(2) Improving the accuracy of self-portraits
The purpose of raising a number is to tag your account so that AI recognizes your account, knows what content your videos and account belongs to, and more accurately distributes it to people who are interested in that type of content.
(3) Improve the accuracy of user profiling
Tag the desired user group and build a user profile.
(4) Catering to system interaction design
TikTok achieves precise video placement through a two-way tagging interaction design.
To put it bluntly, raising a number is all about getting your videos recommended by the system to the people you want to see them.
2、How to raise the number
Like a person! Like a person! Like a person!Important thing to say three times. Just brush the video like a normal person OK.
(1) Brush Video
One is to swipe videos in the account tag category.
Be sure to have the idea of account verticals, segmented topics, and account tags must stand out. Watch account tagged category videos and slide away irrelevant videos while swiping foryou.
Don't look twice as soon as you see a beautiful woman and handsome man, you can register an account to watch it exclusively if you want to.
Second, watch, like, comment, and retweet. Complete these steps while watching the video.
(2) Favorite Tags
Two methods.
One is to follow the tags for similar purposes of the account. For example, if you make a drawing account, you search for Hashtags and bookmark #draw#drawing and all other similar tags.
Secondly, focus on the account category extension tag.
Into the account category of the video, in the text can be seen at the tags used by others, you can see the account content associated with the light of the tags, such as #art#sketch, etc., click on the collection can be.
(3) How to judge the success of raising a number
One is whether the system pushes the target video heavily in foryou
For example, if you swipe foryou, are 2-3 out of 5 videos in your account category.
Some people are OK with 10 or 20 minutes of number raising time.
Secondly, there are recommendations for similar programs
Only a small number of accounts can reach it, and I'll talk to you about that as well.
Use a small number to enter your account, as shown in the following picture display, click on the same category account, see the bottom of the appearance is the same as your account category account, that means you raise the number of success.
3、Protect the account
For newcomers, the operation process must be standardized to protect the account, unregulated operation will make your previous efforts go down the drain.
(1) Regularization of log-in and log-out account numbers
When logging into TikTok, turn on WiFi, turn on vv Internet, test the security of your environment (whoer.net), and open TikTok.
When exiting TikTok, close TikTok and turn off WiFi.
You basically don't have to test the environment after you become a veteran driver either.
(2) When logging into TikTok on your Android phone, you should always open the proxy to check if it is closed by the background
Android phones are so buggy that even if you've set the software background battery drain to no longer optimize, it will still shut it down for you.
So if you are going to use TikTok on your Android phone for a long period of time, check the internet access frequently.
4. Cautions
1. One machine for one person
As the word suggests, one TikTok account is logged in on one cell phone. Multiple accounts logging into the same IP and switching frequently can easily cause account instability.
Think about it, the average user who uses multiple Jitterbug accounts, and the main people who can use multiple Jitterbug accounts are the ones who have to get money through Jitterbug.
These accounts can easily be determined to be marketing numbers, or be stream-limited, banned, etc. by TikTok because of multiple logins from one IP.
2. Don't change your personal information
Personal information is an important component of the account label, when you start the number, think about what the account is going to do, what the persona is, and your personal information is filled out according to the established direction and you're done;
Don't make changes so often that the system is confused "what is this guy up to?", your account label becomes less obvious, and your traffic performance deteriorates.
3. Accounts should not be logged in on the computer
We swipe the phone, change the language, time zone, and node settings just to build a good internet environment so that TikTok thinks you are a normal overseas user.
But the scientific internet environment on the computer is not so clean, so don't log in on the computer.
4. TikTok reads cell phone contact permissions and allows you to enter foreign contact phone numbers into your cell phone.
Since TikTok reads cell phone contacts, let's cater to him and import some foreigner cell phone numbers into our phones. Foreigner's cell phone numbers can be looked up on the web.
Of course, you can disagree.
4. Node access stabilized
In the same way that you should not arbitrarily change your account information, you should not arbitrarily change your network nodes.
For example, if you are a normal user, where the node is indicates where you are in person.
It doesn't make sense for a normal person to be in LA right now and run Portland or Atlanta a little while later. Besides, the nodes we use can be unstable, jumpy, etc.
If you want to change nodes, you can turn your phone off for a couple of hours (think of it as the couple of hours it takes you to fly from Los Angeles to Atlanta on a plane) and then turn it back on to change nodes.
Post Video
1、Searching for materials
As the name suggests, it's all about finding short video clips that you want to upload.
In addition to brands that have professional promotion teams to shoot videos and some teams that shoot their own short videos, the vast majority of players are currently getting their material through BY.
What kind of material is more valuable?
①High clarity self-talking
The choice of video footage doesn't have to be too high-definition, but it shouldn't be blurry; too much blurriness affects the user's experience and the generation of positive data.
The material should ideally be self-contained, e.g. the video content is groovy and topical.
Good video content speaks for itself and communicates with the user. If the material chosen is too bland, coupled with a lack of editing ability to realize it, the content of the video will be of low quality.
②Large space for secondary editing
Selected video footage editing space should be large, for example, the video screen has too many watermarks, copy, stickers and other material that affects the visual effect of the video is not used.
③ Video with short release time
Material released in a short period of time, indicating that the exposure of this video is still in a relatively small state, there are not too many people see, so you just judge the video content is relatively high quality, then we will be more likely to be over the platform of the second clip after the release of the check.
④Videos that have been released for a long time
It is the video released for a long time, can also be used as our material to carry, you can choose the previous explosion of the video, once again edited and uploaded.
2. Material sources
Domestic: Shake, Shutter/B, Xiaohongshu, Weibo/Volcano, Taobao, Weishi
Overseas: youtube, instagram, speedway, facebook
Video footage from all of these video platforms can be used, but of course, some are long videos that require further editing.
There is more video content on the platform, how should I judge the merits of the material, I can explode after BY.
- Cultivating Net Sense
It's still a good idea to brush up on your videos regularly to familiarize yourself with the tone and preferences of TikTok users, and to develop your sensitivity to pop-up videos.
- clear picture
Yes, as long as the picture is clear, it's enough, no requirement for how HD the pixels are.
- suit one's taste
Familiarize yourself with the customs of the destination area and find out what their tastes are.
The main features of the videos currently on TikTok areNovelty and bright colorsrely mainly on
3、Video Download
The market is still quite a lot of ways to download, download tools, sites, processes in the following common tools module, will not repeat here.
4、Video editing
Once you find the footage you have to edit the video and de-weight it before uploading it.
(1) Why clip
One is mainly to follow TikTok's community rules to achieve video de-duplication by editing the original footage and modifying the MD5 value of the image.
Each video has a unique MD5 value, equivalent to the video gene, ID card.
The purpose of the clip is to modify this value, to perform the weight elimination process, not to let the system detect it as a by, and to realize the normal recommendation.
Many players initially into the TK released video always encounter 0 broadcast, low broadcast situation, a large part of the reason is that the material to find too popular, carry too many people, and their own editing techniques are not in place, uploaded to the platform did not pass the audit.
The second is to reconstruct the video material through editing so that the video content can meet the needs of users.
This kind of play requires a strong control of the content, usually before looking for material to have a clear expectation of the final video presentation, know the entire content logic of the short video.
The main software for editing are Cutscreen and PR, Humming Cat Batch Processing Software.
Commonly used editing methods include removing watermarks, zooming in, zooming out, adding filters, adding effects, adding transitions, color grading, frame pulling, mirroring, adding picture-in-picture, adding other videos, adjusting the order of the video, and other techniques.
(2) Video Style Suggestions
Vertical screen, 9:16 size is recommended, vertical screen will perform better than horizontal screen for the same video.
Try to keep the video length within 15 seconds, 8-12 seconds is best, too short a length will make the system decide that you are a poor quality video.
(3) Explosive video editing underlying logic
We want to make money through TikTok, we need to understand the TikTok algorithm overview to grasp the logic of the platform, the users, the fun, know your enemy.
Similarly, when we edit videos, we have to consider the issue from the perspective of the platform and the user, just like when your girlfriend is angry, you have to cajole her, and cater to her if she likes something, it's always the right thing to do, isn't it?
1. Platform level
①Bringing value to users through video content
Think about the core of your content is to bring the user what kind of value, the user to watch your video, must be interested in your content, or through your content can make a person to get decompression, happy, learn skills, etc..
② Extend length of stay by providing value
It is extremely beneficial that good videos attract users to stay on your account and also prolong their stay on the TikTok platform so that the TikTok platform can sink its users and keep absorbing users and traffic.
③Increase corporate profits through user stays
The world is all about profit, and a business that doesn't aim to gain profit is not a good business.
With the volume of users and traffic, TikTok can get cash through advertising placement, live streaming traffic and other channels.
2. User level
The user level is well understood.
You chase girls, the other party likes to travel, you pull people to play LOL, by the way, closed the door, did not kill you already counted your life.
There's no better feeling than having someone hand you a pillow when you're dozing off.
Users like to watch what video, your video is just what I want, to meet the needs of users, is successful and valuable video.
After clarifying the needs of the platform as well as the users, all that needs to be done is to create quality videos that fulfill the conditions by consistently creating them.
(4) Tips for handling pop-up videos
①Study rivals to imitate and surpass
Beginning to enter the field of short video, the fastest way to grow is to find competitors to imitate, find the right competitors to study, from his account this also set up, the account of the core value of the positioning, the source of the video content material, the overall style of the video, the selection of video footage as well as editing methods and so on into the hand.
②Fine Clips Effective De-weighting
Fine editing, on the one hand, to de-emphasize and pass the platform's review, and on the other hand, to optimize the video content, aiming to provide more value to users.
③Music jams make good use of sound effects
High-quality content can not do without the right music sound effects with the card point of the music sound effects is a video is very important point, the right music is often able to be the video pushed to the explosion.
④Visual impact eye-catching cover
Do you believe in one look? I do.
The cover of the video is very important and grabbing the user the first time is the key to a video.
⑤The first 3 seconds of the attraction highlights front
The first 3 seconds at the beginning of the video is best to put the highlights of the content straight away, users won't be able to scratch away easily.
A good dish doesn't work in the short-form video space; you have to serve the main course as soon as it comes up.
(vi) Content copywriting voice-over triple play
Life is firewood, rice, oil, salt, soy, vinegar, and tea, and life is delicious when it is well blended.
Cutting is not difficult to operate, editing a few times to develop their own editing techniques, especially in the latter part of the process, generally for the purpose of de-emphasis, streaming production, I myself commonly used is the mute, speed, filters, thin face, cropping, mirroring, pinch the head and tail to cut the middle, so cut the de-emphasis is not a problem.
There is also a lot of batch editing software and such on the web that can be de-duplicated and is usable.
But if the road is to go far and run long, in the end it's back to originality.
TikTok won't tolerate the platform being filled with repetitive videos that detract from the user experience, it's just that it's still feeding the fish at the moment, and needs a lot of nationals to go out to sea and fill up its library of video footage to fuel the demand of its rapidly growing user base.
It's not that TikTok can't detect that we've used nodes, de-duplication, and other software, it's just that it's not time yet.
Look at Instagram, Facebook, it was too easy to increase your fan base when the platform was growing, and now, what about blocking your account with no temper.
Therefore, video editing is a foundational skill, a basic skill that must be mastered in order to run TikTok.
5、Publish video
(1) Publishing Video Process
① Go to the home page of your account and select "+", i.e. post a video.
There are real-time recording, uploading native video, picture compositing to video, and live broadcasting functions.
Video lengths of 15 seconds, 60 seconds and 3 minutes are available on demand.
It is recommended that newcomers keep their uploaded videos to 15 seconds or less, and it is very important that the video is finished.
If your video length is too long and the content is not of high quality, users will jump out of the video causing a low finish rate.
The interface has the ability to add music, effects, text, and stickers to the video.
②Select Music
- Use the music that comes with the edited video.
Need to pay attention to a problem, some music can be used at home, but in foreign countries have copyright protection can not be used, it is likely to infringe the copyright, it is recommended that you choose the TikTok music library music.
- Use music from your TikTok account collection.
Use the music recommended in TikTok or search for it yourself in the music library.
Note: The BGM music you choose is very important for a video to blow up or not .
It is recommended that when you are swiping through the videos, if you swipe a good BGM, one you like or one that is hot at the moment you bookmark it.
Later you can call these music by sending the same type of video in the background.
Background music is a big draw, and if the popular background music is a high match for your content, the odds are high that this video will be blown up.
It's not so much about picking good music as it is about matching the content, trying to jam and have the beat follow the content.
If your video is fast-paced, try to choose powerful music, and if it's more lyrical, choose soothing music.
The choke point is critical.Choosing music still takes work.
Generally I would choose upbeat and powerful music, probably because most of the current users of the TikTok platform are young and prefer this kind of music.
In the Volume interface in the lower right corner, you can mediate the video sound, Original sound is the original sound of the video, Added sound is the volume of the added music.
![30,000 words long article! TikTok practical guide, newbie into TikTok must see! (II)]( "30,000 words long article! TikTok practical guide, newbie into TikTok must see! (II)")
③Copy, label, cover
The copy description should distill the highlights, or tweets, to trigger users to like and comment and share, increasing interactivity.
You can also go ahead and post one yourself in the comments section after the video has been posted to lead the comments.
Tagged Hashtag, pan tags paired with precision word tags (usually I'll use 5-8).
If a user actively searches based on a Hashtag, it increases your exposure. (With Hashtag traffic)
CoverIt's important that when fans follow you, some of them are likely to go to your homepage.
At this point if you have a high number of plays on this video and a catchy cover, it's going to increase the number of clicks significantly.
So, when choosing a cover, pick an image that catches the eye at first glance, and wow is it up to that feeling.
How can you attract fans if you can't even attract yourself to read it?
Allow comments Open to allow user comments.
Allow Duet and React Turn it on and allow users to collab with your video.
That means you go with a hot video, go on a collab, and people see you through that popular video, and that's a way to increase your exposure for free.
On the bottom row, on the left, is Save Draft, click Post Post.
(2) Duet
Highlighting the Duet.
Duet is Hopping, first go to someone else's video screen and click the forward button, the duet button will appear.
Of course, the prerequisite is that the video author agrees to have someone else do the collab when uploading the video, after which it goes to the shooting screen.
Clicking the red dot in the center starts the camera recording, and after the recording is complete, the other operations are similar to the steps for uploading videos.
Duet is very powerful.
For one thing, you can rub off on the traffic of a pop-up video.
Typically, co-starring in someone else's breakout video gives you a boost in video plays.
The second is to test whether the cell phone Internet environment is safe.
When your uploaded video appears to have 0 plays, you can find a pop-up video to collab with, and if it still has 0 plays, it means that the phone's internet environment is not safe.
Uploading a video with a green screen is also a good way to test the environment.
(3) Introduction to Functions
Click on the three give dots in the bottom right corner of your own video to see the numerous features of the account.
Analytics: how the data for this video is performing.
Save video: Download this video with watermark.
Promote: i.e., the Shake Plus feature, which allows you to spend money on the promotion of that video.
Use the effect: If the video uses some special effect function, click this button to upload the video directly using the special effect.
Duet: Make a collab with that video, this feature will be used often.
Add to favorite: Add a favorite.
Privacy settings: Permission settings.
Live photo: Save as a picture.
Share as GIF: gif format sharing.
Delete: Delete the video.
Click on ANALYTICS (or you can just click on More Date in the bottom right corner of the video) to see data about the video.
We click on Privacy settings to manage the permissions of the video, if you post a video that is not performing well or you don't want others to see it, you can access this feature to hide the video.
(4) Cautions
①The first few videos are extremely important
Especially if you have special circumstances such as being taken down in your first few videos, you can basically throw them away.
②Release Time
Publish videos based on peak intervals in the target area.
For example, if we do the US region, we can post videos based on their commute and evening hours.
Account data can also be analyzed to see peak fan activity periods.
It is best to publish half an hour in advance, because the video after the release of the system to review whether the violation, to achieve a cold start and other steps to arrive at the peak hours is to take some time.
③Release interval
As a normal user, especially not real-time recording video release, cut a few videos need about 15 minutes, it is difficult to release a large number of videos in a short period of time, too frequent release of video looks less normal, will affect the account weight.
It's best to post the next video after the previous one has had a few hundred or so plays and a cold start has been achieved, without causing traffic jams.
④Number of releases
Each account can post about 250 or so videos per day.
TikTok officials would prefer to have more users engaged in video creation rather than skewing traffic toward all videos within an account.
⑤Use of popular music
Popular music carries its own traffic, especially music that's been particularly hot lately, and viewers will watch your videos longer and your account will be weighted higher.
As mentioned above, try to use the music that comes with TikTok. Unlike at home, music copyright protection is very strict abroad, and a lot of music that can be used at home is banned or prohibited for commercial use abroad.
⑥Use of popular tags
Popular hashtags also bring their own traffic, and we use popular music and popular hashtags for the purpose of rubbing off on music and hashtag traffic.
When posting a video adding tags it will show the hotter popular tags, challenge tags, etc.
You can also search for popular tags rising trend list in the search bar.
(vii) Guiding the audience
Finishes, likes, comments, retweets, and watch lengths all relate to the weight of the video and the account.
We can use copywriting, stickers, special effects, emojis, etc. to guide viewers to watch the video and like, comment, and retweet it.
These playstyles that seem elementary to us still smell good on TikTok. ,
⑧ Copywriting
Expressions should be colloquial, conform to local writing conventions, and ideally elicit comment, empathy, controversy, etc.
Lol = laughing out loud / lots of laughs LOL
WTF = what the f u c k equals "hang".
WTH = what the hell The more colloquial WTF, often used as a question "How could this happen?"
Omg = oh my God equivalent of "Oh my God!"
⑨ Timely response to comments
An account can respond to 150 comments a day, and a good new start would ideally use up those metrics.
Users will respond to your comments, which helps a lot in firing up the video.
⑩ Link Setting
Links to independent sites and e-commerce platforms can only be put on Bio, Copywriting and Video at the moment.
You can't put links in the comments section, they will be deleted or blocked.
Users inquiring about a product can be directed to the home page and click on a link to purchase it.
⑪Exploit video reissue
The first thing you do after a breakout video appears is to post another video to rub off on the traffic from the breakout video.
A pop-up video can be cooled down and released again, and it will still perform eye-catching, if not better than the original.
⑫ follow TikTok's community self-regulation convention.
Other people's turf other people say what they want and have to play by their rules.
Account weight
Knowing the account weights is the only way to know where to pit and which methods to drive traffic and run a better TikTok account.
1, the key indicators affecting the weight of the account
Based on the algorithm overview, we can draw preliminary conclusions about the 5 key metrics that influence account weighting.
(1) Completion rate
The first three seconds of the opening are the most critical, users may only need 3 seconds to determine if they want to read on, if the opening drags too much, most users will leave.
Don't drag your feet at the beginning, cut through it quickly.
Copywriting, stickers, etc. can be used to guide users through the actions of liking, commenting, retweeting, or watching the finished video.
For example, write "Surprise at the end" in the video description and at the beginning and end of the video to increase the completion rate.
The video length should not be too long, unless the video content is of extremely high quality, 8-15 is more suitable.
(2) Comment rate
Set up interactive questions or bury slots in the video to guide users to leave comments and boost the number of comments.
Respond to users in a timely manner, distill the core point of the video, and guide more users to participate in the discussion to further increase the number of comments.
Like nationals, foreigners also like god comments, prepare god comments, after the video is sent out, use a small number to comment in the comment section, leading users to watch and discuss.
(3) Attention ratio
The relationship between the amount of fan growth and the amount of airplay, a pop video can bring hundreds of thousands of fans, the faster the fan growth, the higher the attention ratio.
This can be done by uploading a story in two is videos, burying the hook and directing users' attention.
(4) Liking and retweeting rates
Beginner level techniques can be guided by techniques such as stickers.
For the bandwagon number it is necessary that the use of the item's function effectively focuses on the user's pain points, slots, and concerns, which translates into natural likes and retweets.
2. Account weight categories and improvement methods
(1) Garbage number
Posting videos in a row for a week or posting about 20 videos are all about 100 plays.
All accounts are very important to perform in the early stage, this kind of account even if the latter is operated with great care, the probability is that the performance is not as good as expected.
Improvement method: change the content or restart the number. The practice of switching content, for example, if you have a goodies number account and you previously uploaded kitchen items, you can then upload goodies videos in the bathroom, outdoor, office, and other categories.
Test more video content, as long as it doesn't jump out of the account vertical.
(2) Low weight numbers
Posting videos in a row for a week or posting about 20 videos all for about 1000 plays.
Accounts that can enter the 1000 or so plays indicate that the network environment, the basic settings are very OK, just one explosive video to break through the tipping point.
Improvement method: content sub-direction testing of about 20 videos.
(3) Number to be exploded
Plays over 1k, commonly 3000-5000. indicates that the account's content is less problematic and popular with users.
Improvement methods: Continuously improve the quality of the video, using techniques such as rubbing the wrong way, leading to likes, comments, retweets, and so on.
(4) High weight numbers
Each video plays basically more than ten thousand, do this step into the master operation level.
Using hashtags is a great way to boost the exposure of TikTok videos.
Label Use
We all know that labels are important, but are you using them right?
This post talks about how to use TikTok hashtags, the most complete on the net, bar none.
- Why use labels
- Types of labels
- How to use labels correctly
1、Why use labels?
There is no such thing as love without a reason.
At the end of posting a video will always agonize over how to use the tags, and after choosing the right ones, you have no idea what to do and wonder if you're using the right ones.
In short, there's just something about it that makes us feel less confident and dissatisfied.
(1) Tag your account, videos and get accurate recommendations
The main reason for adding hashtags is to cater to the TikTok algorithmic mechanism to get more exposure traffic to the videos.
TikTok is interactive algorithms, the user has his likes, dislikes, geography, gender and other tags, your account also has categories, geography, music, content tags, the more vertical the account TikTok pushes the more accurate the user.
Therefore we have to tag accounts, videos, algorithms will help us find the target group, and at the same time it's easier to get more views, followers and conversions because the content is in line with the preferences of the target group.
To make it simple, we all have the same preferences, so let's stay together.
(2) Tagging users to tap into potential fan base
A user who is interested in a certain topic or subject will search for that tag, and if your video uses that tag, there is a chance that your video will be clicked on and watched by him.
If you use the trending topics tag, your content can also be pulled into relevant Discovery pages, just to rub it in.
For example, if you have a TikTok video with eyeliner tutorial added, the video will be categorized under the eyeliner tutorial topic tab.
Similarly, if you use hot trending hashtags, your videos will enjoy the traffic dividends of trending hashtags.
(3) Access to labeled traffic pools
If you use the "eyeliner tutorial" tag on TikTok, your video will be included under that tag.
If a person searches for "eyeliner tutorial" on TikTok and wants to learn how to draw eyeliner, your video will appear on his search page, which will increase exposure.
(4) Create your own traffic pool
Just saw this title is not surprised, traffic pool recommendation mechanism is TikTok, we can also create traffic pool?
People should not think that brand labels are so high and mighty. Understanding from the bottom thinking, their labels are also just created to increase brand awareness, and that's all they are.
For example, the domestic brand Hanasizi went overseas via TikTok, and the brand label they used was #florasis, which was also created after the brand went overseas.
The video has #florasis tags all categorized under his theme tags, invariably creating a pool of brand exposure traffic exclusive to Hanasiko.
2. Types of labels
Know your enemy and know yourself.
To use labels better you need to understand the types of labels.
There are 13 main categories.
Product LabelingSuch as #cloth, #shose, etc.
location tag.. To make the video more accurate for those who want to bring goods to the destination area, add location tags.
Holiday TagsSuch as #Valentine's Day, #April Fools ' Day, and so on.
Industry Tags#Agriculture, #finance, etc.
Daily Theme TagsSuch as #sunday, #Monday.
Adjective labels#cute, #funny.
acronym label#gf
Emoji TagsWhat? #!!!! #cuteness
Brand Tags#NIKE, #NBA
Topic Tags/Challenge tags group the two together and are essentially topical in nature. #Icebucketchallenge, #fliptheswitch.
Universal LabelingSuch as #fyp, #foryoupage, #viral, #TikTok, these tags are universal and can be applied to all videos, and the biggest role is to allow videos to reach more users.
Trend TagsTrending hashtag, the most popular, hot or fastest rising trend at the moment, when you don't know how to rub the traffic, refer to the trending hashtag is OK, it's right. Trending hashtag can be viewed in discover.
Niche labels#nailprices, #mite, #caesarean birth, these tags are less used, narrower in field, more targeted, more specialized, but for these very reasons, these tags have a more precise audience.
3、How to use the label?
There are five main areas
- Benchmarking against the best players
- Strategies for using tags for traffic videos
- Strategies for using hashtags in take-home videos
- Choice of number of labels
- Compliance with community rules
(1) Benchmarking good players
When your account isn't good enough, the best strategy is to learn and benchmark.
See how good players use tags and study them against each other in terms of number, range frequency, etc.
However, it is not recommended to study the head players, especially the blue V players, but to study the accounts of players with hundreds of thousands of followers. Why?
Because the natural flow of the head players is too excellent, some accounts with blue V are officially invited to join, all have platform flow support, the reference does not make any sense.
These traffic accounts, even if the label uses one or two, are backed up by fan counts and platform traffic, directly contributing to the video's completion of a cold launch and entry into the higher-level traffic pool.
(2) Strategies for using tags for traffic videos
Running TikTok for a long time can feel like there are only a few hashtags used, which is not desirable because you've trapped yourself in the inherent hashtags, and you're not tapping into the potential fans of other hashtags.
For most TikTok players, TikTok videos are basically categorized into traffic videos and bandwagon videos, with traffic videos pursuing exposure, earning creator funds or increasing powder for TCM.
Bandwagon videos are looking for exposure and more precise traffic, that is, traffic from selling markets and regions.
If you don't know how to set up tags we'll apply the tag usage formula.
Account type targeting sign + outreach tags + popular tags = traffic video tags
For example, in this video, the account's theme is drawing, and the copy is Draw with child, which fits TikTok's youthful market.
Tags used #draw, #emoji, #child three theme tags, and account category consistent, do not change at random.
#family #satisfy is part of the Extended tag, the video is about #family members drawing and making #satisfy.
Ended up using #funny and #music popular hashtags, both tapping into potential fans.
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